Illustrtion services

Craft your brand’s unique story, style and personality with custom illustrations

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Benefits of Brand Illustration

Communicate visually, strengthen connections and resonate emotionally

ELEVATE Illustrations

Create unique imagery for use across marketing mediums to enhance your authentic brand identity

boost RECOGNITION

Well-crafted illustrations create visual stories that enhance brand recall, recognition, engagement and loyalty

create personality

Build brand personality and original style with more meaningful interactions that connect emotionally

LET'S ILLUSTRATE IT

Brand Illustration Portfolio

We stay on brand by creating imagery in the style that’s right for you

Takiza Slideshow 1
Illustrations of Chief Oshkosh of the Menominee Tribe in Wisconsin and of Native land featuring mountains, a waterfall, and a bighorn ram.
An illustrated graphic of 3 children embracing for Color Brave, a nonprofit promoting racial equity in Oshkosh, Wisconsin.
Illustration work for Applton Beer Factory in Appleton, Wisconsin. Featuring brand colors and iconography in addition to a graphic depiction of their facility.
Illustrated graphics promoting the city of Oshkosh, Wisconsin and Door County, Wisconsin.
Illustrated depictions of the animated pizza slice that is the mascot for Bucky's Pizza in Adams, Wisconsin.
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Brand Illustration Testimonials

Collaboration is at the core of how we create 

“The new logo is bold, sophisticated, and unforgettable, capturing the duality of our brand in a way we never imagined possible. The label designs are nothing short of spectacular—striking, elegant, and meticulously detailed to make our bottles stand out on any shelf. Every design element is a testament to Hype Visual’s extraordinary attention to detail and artistic expertise.

What truly sets Hype Visual apart is their ability to go beyond visuals. They helped us refine our core values and company culture, ensuring that our branding is not just aesthetically stunning but also deeply meaningful.”

Eugene

Hell & Heaven Spirits
A graphic demonstrating the branding illustraion process from first sketch to final colorized graphics.
The first stage of the branding illustration process, sketching. This is a sketch of the Stevens Point Area Co-Op logo.
The second stage in the branding illustration process: digital. This is a draft of a digitized logo for Steven's Point Area Co-Op.
The third step in the branding illustration process: colorization. These are 4 colorized logo options for the Stevens Point Area Co-Op.
The final step of the branding illustration process: final selection. This is the finalized logo for the Stevens Point Area Co-Op.

Brand Illustration Process

Transform your communications with visual storytelling through illustration

Discover

We dive into your brand to understand what will drive our drawings

Define

We extract key concepts to provide a concise creative direction

Design

We draft custom illustrations to tell your authentic story

Deliver

Illustrations create personality and style to engage your audience

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Illustration Services

Explore a new way to communicate your story

Context

Differentiate with stylized illustrations

Creativity

Illustrations fueled by your unique story and style

Consistency

Create a cohesive style to align with your brand identity

Conversion

Illustrations designed to engage, and inspire

LET'S CREATE
Illustration promoting locally grown Wisconsin goods. It features a pumpkin, corn, apple, and a carrot.

Frequently Asked Questions

Got Illustration Questions? We’ve got answers. Check out our FAQ section for the most common inquiries about our illustration services.

Brand illustration services

Brand Illustration help differentiate brands by elevating brand personality, style and visual storytelling. With a better visual appeal, brand illustrations additionally improve customer engagement and brand recognition.

Our process involves four steps – Discover, Define, Design, and Deliver, with client collaboration throughout the process. We begin by learning the goals and details of the project with a focus on the end use, imagery and illustration style. Once we have a clear understanding of the project goals and creative direction, we can draft concepts. we always create rough thumbnail sketches to work through the project details and challenges quickly with different compositions and elements. Internally we review and create refined sketches to share with the client. We require approval of sketches before moving to the finished illustration. With sketch approval, we illustrate the final works in the appropriate style and program(s) for the medium(s) they’ll be used.

Timeframes vary per project due to complexity and current workload. We can provide a project-specific timeline before or during the proposal process. Anytime you have a deadline, it’s important to let us know at the beginning of the project or as soon as you know.

More Details

Absolutely, we welcome feedback and make adjustments to ensure you’re fully satisfied with the illustration. Any significant changes to the composition, style or illustration imagery should be discussed in the sketch phase, or as early in the process as possible. Seemingly small changes to finished illustrations may require significant work.

We love collaboration. Your ideas are welcomed and may be incorporated into the final design. It’s also important to note the end medium may also have limitations or specifications and not every illustration is ideal for every medium. We’re familiar with most limitations and know how to work with them and maximize our capabilities.

Illustration costs are project-specific. For a customized quote for your project goals, please get in touch.